Advertisement

INTRODUCING: OLD POTRERO CHRISTMAS SPIRIT 12-YEAR-OLD WHISKEY

Image Credit:

Hotaling & Co.

Press Release

(SAN FRANCISCO, October 17, 2024) – You might call it a Christmas Miracle: An iconic San Francisco Christmas Spiced Ale from 2011 has been transformed into Old Potrero Christmas Spirit (50% ABV, 700ml, $139.99 SRP), thanks to the magical distilling elves at San Francisco’s Hotaling & Co. Distillery.

The distillers conjured the Christmas spirit by distilling the ale twice in copper pot stills before aging for 12 years in once-used Old Potrero Straight Rye Whiskey Barrels. Now, this festive whiskey, which pays homage to San Francisco pioneers in brewing and distilling, will evoke the spirit of Christmases past with its evolving bouquet of orange, chocolate and vanilla, balancing flavors of roasted barley, sweet cinnamon and spiced berries.

“This special release captures more than the festive season in a bottle,” says Liz Brusca, VP of Marketing at Hotaling & Co. “It brings together San Francisco’s rich brewing traditions and pioneering distilling innovations into one very delicious whiskey that is sure to bring joy to the holiday season.”

Featuring a To & From gift card neck tag on each bottle, Old Potrero Christmas Spirit is only available for those who have been good throughout California  (and via online purchase) beginning this month.

Old Potrero Christmas Spirit is available for presale via Hotaling & Co.’s bottle shop; bottles will ship beginning November 15. For more information on Old Potrero, visit OldPotrero.com; for more information on Hotaling & Co. visit HotalingandCo.com.

About Old Potrero

Old Potrero Rye Whiskey is a testament to the power of the pioneering spirit and the celebrated return of pot-distilled whiskey in the United States. Created by Fritz Maytag, the same beverage visionary who sparked the craft beer movement with his purchase of Anchor Brewing in 1965 and the founder of the original Anchor Distilling Co., now Hotaling & Co., Old Potrero is credited as the first American craft whiskey to hit the market since Prohibition. Old Potrero whiskies are distilled in a small copper pot stills at the Hotaling & Co. Distillery in San Francisco from a mash of 100% rye malt.

About Hotaling & Co.

A born and bred San Francisco original, Hotaling & Co. is the leading distiller and importer of artisanal spirits and cocktail essentials. With dedication to artisanal spirits first started in 1993 under the name Anchor Distilling Company, which heralded the return to copper pot distilling in the U.S. with the original craft introductions of Junipero Gin & Old Potrero Rye Whiskey, Hotaling & Co. carries on a pioneering legacy through its name, giving a nod to the local legend A.P. Hotaling, who ventured West during the Gold Rush and quickly became one of the most reputable spirits dealers in the country and a notable figure in American drinking culture. Fueled by a passion for beverage expertise, education, and hospitality, Hotaling & Co. carries on this tradition of artisanal excellence by bringing together a family of like-minded spirits that share a commitment to craft and care. Today, Hotaling & Co.’s portfolio is synonymous with brands of unmatched quality and character, including Luxardo Liqueurs & Cherries, Nikka Whisky, HIRSCH Selected Whiskeys, Junipero Gin, HINE Cognac, Convite Mezcal, Fiero Tequila, Kavalan Whisky, Denizen Rum, Writers' Tears Whiskey, Old Pulteney Whisky, Speyburn Whisky, Balblair Whisky, Arran Whisky, Old Potrero Rye Whiskey, and more. Visit www.HotalingandCo.com to explore the full range of brands.

published by: BBTEAM

October 17, 2024
Also Check out
Recent Reviews
Recent Articles
  • Exclusive Content
  • new content summary
  • bourbon in the news
  • social media roundup
Terms of UsePrivacy PolicyEthics PolicyCommenting Policy