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Hard Truth Distilling Co. & Mellencamp Whiskey Co. Release French Oak Harvest Rye

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Hard Truth Distilling Co.

Press Release

Nashville, IN – Hard Truth Distilling Co. has released French Oak Harvest Rye, the third in a four-part collectible series of sweet mash whiskeys in collaboration with Mellencamp Whiskey Company.

Each of the four collectible whiskeys from Hard Truth and Mellencamp Whiskey features a unique expression created by Hard Truth Master Distiller Bryan Smith along with Hud Mellencamp and Levi Collison, the co-founders of Mellencamp Whiskey Company. The final bottle in the series will be released in Spring of 2025.

“We were very pleased that the first two Mellencamp Whiskeys were very well received by the whiskey community and our fans,” said Smith. “Both Harvest Rye and Sweet Mash Special Reserve are sold out at the distillery, and we’re confident that French Oak Harvest Rye will be equally successful.”

Created to celebrate Indiana’s small, independent, and heritage farmers, French Oak Harvest Rye uses 100% Indiana grains, and a portion of sales goes to support sustainable farming initiatives and farming families.

“We have absolutely loved working with Hud and Levi on each of the three Mellencamp whiskeys. Both contribute significantly to each expression,” said Smith. “We came together because of our love for the state of Indiana, its natural resources, and the whiskeys it helps produce. The partnership couldn’t be better.”

Hud Mellencamp added, “Our collaboration with Hard Truth aligns perfectly with our values of supporting local farmers and sourcing high-quality local ingredients. I believe we’ve made some great whiskeys.”

“The experience working with the Hard Truth team has been extraordinary,” said Collison. “They have been incredibly generous with their time and have allowed Hud and I to be involved throughout the process for each release in the series.”

Each bottle’s label in the series features original artwork by Hud Mellencamp’s father, John Mellencamp. French Oak Harvest Rye showcases a self-portrait called “American Fool” — an oil and canvas artwork painted in 2020 by the Rock and Roll Hall of Fame singer-songwriter.

French Oak Harvest Rye is currently available at Hard Truth’s distillery campus and will be arriving in stores throughout Hard Truth’s distribution network over the next several weeks. It is 104 proof (52% ABV) and has a suggested retail price of $69.99. Production was limited to 36 barrels.

The unique mash bill of 72 percent rye and 28 percent corn was first featured in the original Harvest Rye. This expression, however, has been rested in new, charred French Oak barrels, which imbued additional flavor complexity to that first release. The French Oak shifts the flavor dynamic, leaning into and highlighting fruit-forward notes within the whiskey.

Tasting Notes

APPEARANCE: Auburn
AROMA: Toasted marshmallow, vanilla, rye spice, candied apricot
TASTE: Rich brûléed sugar flows into apricot marmalade, cracked black pepper, and vanilla
FINISH: Citrus peel and clove slowly fade to deep oak, cherry, and warming black pepper

About Hard Truth Distilling Co.
Hard Truth Distilling Co. is an industry leader in the production of sweet mash whiskey, and, in 2024, was named the Indiana Distillery of the Year by the NY International Spirits Competition.

In addition to its critically-acclaimed line of sweet mash bourbons and rye whiskeys, the Nashville, Indiana-based Hard Truth also crafts a selection of premium craft spirits, including top-selling Hard Truth Toasted Coconut Rum, Hard Truth Toasted Coconut Rum Cream, Hard Truth Cinnamon Vodka, and Hard Truth Maple Bourbon Cream.

Sweet Mash Rye, Hard Truth’s first whiskey to market, earned a spot with its original release in the top 50 of Fred Minnick's Top 100 American Whiskeys of 2021. In 2023, a barrel-finished expression of Sweet Mash Rye was named #34 in Minnick’s Top 100 from more than 900 whiskeys tasted.

Sweet Mash Rye has also taken home a gold medal in USA Spirits awards, won double platinum medal in the ASCOTS, scored a 93 in Whiskey Advocate, and was named the #3 top American Rye in the world by the International Whisky Competition, known as “the Olympics of whisky competitions.”

In February 2024, Hard Truth released its first grain-to-glass Sweet Mash Bourbons. These include the main line Hard Truth Sweet Mash Bourbon, along with bottled-in-bond Wheated and Four Grain Bourbons.

Just months into distribution, Hard Truth’s Sweet Mash Bourbons have been critically and commercially well-received. In fact, Hard Truth Sweet Mash Bourbon won Gold at the San Francisco World Spirits Competition, and Wheated Bourbon won Double Platinum at the American Spirits Council of Tasters.

Hard Truth’s spirits are currently distributed in more than 20 states, and the distillery has partnered with ReserveBar for online sales in more than 40 states.

For more information on Hard Truth, visit hardtruth.com.

published by: BBTEAM

October 3, 2024
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