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Blue Note Bourbon Expands into Several New U.S. Markets and Alberta, Canada

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B.R. Distilling Company

Press Release

Memphis, TN (September 4, 2024)– Blue Note Bourbon™, the award-winning whiskey portfolio which features big notes and a smooth structure, has expanded into several new U.S. markets as well as Alberta, Canada, its first non-U.S. market. As a result, the team has enlisted several new distributor partners:

·       Opici Family Distributing (New Jersey)

·       Republic National Distributing Company New York (New York)

·      Bay State Wine & Spirits (Massachusetts, Rhode Island)

·      Benchmark Beverage Company (Michigan)

·       Evergreen Beverage Canada (Alberta, Canada)

“We’re excited to launch Blue Note Bourbon in several new U.S. markets alongside some outstanding distributor partners, ”said Logan Welk, President and Chief Operating Officer, B.R. Distilling Company. “We’re also thrilled to align with Evergreen Beverage Canada in Alberta, as we enter the brand’s first non-U.S. market.”

"Opici is thrilled to partner with Blue Note and bring their exceptional products to our customers,” said Chad Lapp, Executive Vice President Commercial Planning& Strategy, Opici Family Distributing. “This collaboration aligns perfectly with our commitment to quality and innovation, and we are excited to represent a brand that shares our values. We look forward to a successful journey together and believe this partnership will bring tremendous value to our customers and stakeholders."

“The RNDC New York team is truly excited to launch our partnership with Big River Distilling across the state of New York,” said Matt Fraas, Executive Vice President, New York State, RNDC. “The team at Big River Distilling has crafted an exceptional portfolio, and we look forward to sharing the fruits of their hard work with the New York Community.”

“We are excited to embark on this journey with Blue Note Whiskey,” said Ed Gillooly, CEO & Owner at Baystate Wine & Spirits. “Their dedication to quality and innovation aligns perfectly with our commitment to providing premium products to our customers. We believe this partnership will not only expand our offerings but also bring a new level of excellence to the whiskey market.”

“We’re very excited to bring the highly acclaimed Blue Note Whiskey into the State of Michigan,” said Auday Arabo, Esq., President & CEO at Benchmark Beverage Company. “Their dedication to quality and innovation aligns perfectly with our commitment to providing premium products to our customers. We believe this partnership will not only expand our offerings but also bring a new level of excellence to the whiskey market.”

"We are thrilled to represent Blue Note in Canada," said Trace Hanlon, CEO Evergreen Beverage Canada. "The team at B.R. Distilling and Blue Note whiskey does great service to both high quality craft sprits and whiskey lovers across Canada. We look forward to representing Blue Note with our network of government agencies, retailers, bars, and consumers across Canada."

Founded in 2014, B.R. Distilling Company holds the oldest distillery license in the city of Memphis, Tennessee. Blue Note, launched in 2018, is artfully crafted to honor the rich blues music that is synonymous with Memphis. The brand’s whiskey portfolio is distilled in partnership with Bardstown Bourbon Company (parent company of Green River Distilling Company)and then aged just north of downtown where the Mississippi and Wolf Rivers collide. The long summers filled with infamous Memphis heat and cooler evenings forces the whiskey deep into the oak, creating an unmistakably rich flavor that’s bold yet smooth.

The award-winning flagship Blue Note portfolio includes Juke Joint ($34.99), Crossroads ($44.99),Uncut ($49.99), and Rye ($34.99). At the 2024 San Francisco World Spirits Competition, Juke Joint and Crossroads were awarded Platinum medals, a rare honor meaning that each expression has received Double Gold medals for three consecutive years.

The brand also has introduced several highly awarded limited-release offerings, which include Premium Small Batch, Single Barrel Reserve, 17-year, and Special Reserve.

Availability

Blue Note’s whiskey portfolio is currently distributed in20 U.S. states and online at BlueNote.com. Please follow Blue Note on Facebook and Instagram.

About B.R. Distilling Company

Founded in 2014 in Memphis, TN, B.R. Distilling Company is the oldest licensed distillery in Memphis, TN, and producer of world-famous Blue Note Bourbon. Currently, the company produces four flagship expressions, along with regular limited releases, which are distributed across 20 U.S. states, including: AL, AR, CO,CT, FL, GA, KS, KY, LA, MA, MI, MS, MO, NY, NJ, OK, RI, SC, TN, and TX, and online at BlueNoteBourbon.com via Bevstack, which can be shipped to: AZ, CA, CO, CT, DE, FL, GA, IA, ID, IL, IN, KS,KY, MD, MN, MO, NE, NJ, NC, NM, NV, NH, NY, ND, OH, OK, OR, PA, RI, TX, VA, WA and WI. Please sip responsibly.

published by: BBTEAM

September 4, 2024
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