Hi Bourbon enthusiast
You must be 21 or over to enter this website. If you're not old enough to drink, then you're not old enough to read Breaking Bourbon.
Please read and drink responsibly.
You must be 21 or over to enter this website. If you're not old enough to drink, then you're not old enough to read Breaking Bourbon.
Please read and drink responsibly.
- The week’s Above the Char with Fred Minnick talks about Joy Perrine, the first female bartender to be inducted into the Kentucky Bourbon Hall of Fame.
- Wild Turkey Kickstarter with David Jennings of RareBird101
- News came out this week that the TTB is allowing "specialty whiskey" classifications to adorn the name bourbon on the label. Is this the demise of the bourbon law?
- Maker’s Mark released another limited edition. From a retail standpoint, isn’t this the easiest money that’s ever been made?
- When it comes to store picks should retailers care about what’s in the bottle? Taste vs Age, who wins? Will it sell no matter what?
- Thank you to Blake of Bourbonr, Brian of Sipp'n Corn, and Jordan of for joining as usual.
-The Rise of Celebrity Whiskeys
-Crafting Celebrity Spirits: The Business Models
-Consumer Perception: The Connection Between Celebrity and Product
