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You must be 21 or over to enter this website. If you're not old enough to drink, then you're not old enough to read Breaking Bourbon.
Please read and drink responsibly.
King of Kentucky, one of the most sought-after bottles in American whiskey, returns in 2025 for its eighth year.
Available in Select Markets Only.
Milestone achieved in record time due in large part to completion of the Distillery’s $1.2 billion expansion project earlier this year.
Jack Daniel’s brings its pop-up concert event back to The Sunset Room on October 18.
The Vaults 2025 limited release is a marriage of 15-year-old bourbons finished in Mythological Oak from ancient forests off Greece’s Mediterranean Coast.
Iconic brands refuel with multi-year extension to continue delivering bold fan experiences and whiskey releases like only Jack Daniel’s and the McLaren Formula 1 Team can.
Be the Life of the Party with a Personalized Halloween Bottle.
The Kentucky Distillers’ Association mourns the loss of Even G. Kulsveen.
The Full-Throttle, Already Gold Medal-Winner is ROW 94’s Third Expression.
